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Welcome to ENG's Automotive CRM & Marketing Excellence 2017

#engautocrm
28-29 November 2017, Berlin

Exploring technology and techniques to ensure customer loyalty and create brand advocates

For the last sixteen years E.N.G has brought together the leaders in Automotive CRM and Experiential Marketing for this one of a kind event. As competition and consumer demand increases, this event becomes ever more important.
As consumer behaviour shifts more and more towards online communication, the need to combine modern and traditional methods for customer dialogue is essential. Achieving this goal requires companies to understand the changing retail and communications landscape and to develop tools and techniques to collect and process data in order to effectively design a customer relationship programme.

Key topics this year include:

  • Mitigating Big Data to maximise results
  • Building on Social Media strategies to maximise return on investment
  • Customer retention at the captive finance arm
  • Successful marketing automation at the dealership level
  • Lead conversion through global data integration and intelligent automated marketing
  • Quality Vs Quantity: Lead generation and conversion to increase sales in the 21st century

Who should attend?

Senior Vice Presidents, Vice Presidents, Directors, Managers and Heads of:

  • Customer Relationship Management
  • Customer Insight
  • Customer Dialogue
  • Sales
  • Marketing
  • Interactive/Digital Marketing
  • Customer Experience
  • Dealer Relations
  • Social Media
  • Aftersales
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Testimonials

RENAULT TRUCKS

An ENG conference is a good opportunity to network and gain connections with other companies.

FORD CREDIT EUROPE

Thoroughly enjoyable conference relevant to my role. Well organised and executed.

CNH INDUSTRIAL

Very interesting and business relevant topics. Great opportunity for benchmarking.

The Westin Grand Hotel, Berlin Berlin

Escape your day-to-day stress and immerse yourself in a world of wellbeing. Warm tones, mild colours and the timelessly elegant design of our 400 rooms and suites enables you to rest in a city that hardly ever sleeps. 

Feel the vibrant life of Berlin's centre, "Mitte" on the corner of Friedrichstrasse and Unter den Linden. Of the Brandenburg Gate, the Reichstag building, the Potsdamer Platz or the Gendarmenmarkt - places with a unique fascination, where history has been written. Enjoy the various cultural offers such as galleries, shopping, restaurants and bars just outside our door.

The Westin Grand Hotel, Berlin

Friedrichstrasse 158-164
10117 Berlin
Germany
Telephone: +49 30 2027 0
Website: View venue website

RENAULT TRUCKS

Vice President Retail Development

An ENG conference is a good opportunity to network and gain connections with other companies.

FORD CREDIT EUROPE

Manager New Markets

Thoroughly enjoyable conference relevant to my role. Well organised and executed.

CNH INDUSTRIAL

EMEA Commercial Services Network Development Manager

Very interesting and business relevant topics. Great opportunity for benchmarking.

RENAULT

General Manager Fleet Europe

The best place to keep up on the latest developments in Remarketing Business and to share views with experts & competitors.

SKODA AUTO

Coordinator Used Car Strategy

Very interesting platform to learn about industry trends, share ideas and improve your own process.

NISSAN

Senior Marketing Manager

I can see the passion and dedication of the E.N.G team came through in the excellent execution of the conference. Thank you!

VOLKSWAGEN FINANCIAL SERVICES

CRM Manager

Thanks for organising this event. It offered numerous valuable insights and especially a great opportunity to network with experts from all over the insdustry

TATA MOTORS

Head CRM Programs

Great event! Very well managed. I was able to interact with many like-minded colleagues across geographies and understand common issues and ways to tackle them.

TATA MOTORS FINANCE

CEO

This conference has provided huge learning on how different companies do their business across different regions.

VOLKSWAGEN FINANCIAL SERVICES

CRM Manager

Thanks for organising this event. It offered numerous valuable insights and especially a great opportunity to network with experts from all over the industry.

KIA MOTORS EUROPE

Specialist Fleet & Remarketing Sales

Very well-organized event from ENG with passionate speakers and exciting topics.

Event rates (ex. VAT)

Regular price $2,354.10
Discount for groups (10% for 3 to 4 attendees) $2,118.69
Discount for groups (20% for 5+ attendees) $1,883.28
Documentation only $643.10
Discount for groups (10% for 3 to 4 attendees) $2,655.00
Discount for groups (20% for 5+ attendees) $2,360.00
* Please select if you are a service provider. E.N.G. has the authority to approve final ticket price category.
How many tickets would you like?
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Discounts

Discounts are not reimbursed for previously purchased tickets. Three or more people registering from the same company at the same time qualify for the group discount, but must register online at the same time. Prices include the conference documentation, lunches, refreshments, the networking dinner and service charge but exclude hotel accommodation. Applicable VAT will be charged.

VCARD INFO HERE

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